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Bharat Pashudhan App as conceived a decade back in our Vision 2030

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When I heard about the launch of Bharat Pashudhan App by our Prime Minister Modi ji, I  was elated . The roots of this joy stemmed from my recommendation of the 5-I model, which I included in our Dairy Industry Vision 2030 document launched on February 20th, 2014.

The vision document could be downloaded from this link.. https://www.suruchiconsultants.com/old/pageDownloads/downloads/whitepaper/2_Dairy%20industry%20vision%202030_compressed.pdf

Ten years ago, the greatest obstacle to forecasting the future of the Indian dairy industry was the absence of linked data concerning farms, farmers, and livestock. Understanding milk production in India was exceedingly challenging without comprehensive knowledge of the country’s sustainable farm structure. It was over a decade ago that I conceived the 5-I model with the vision of catalyzing a dairy revolution in the nation.

The model established a seamless result chain by initially Identifying the farm, farmer, and animal. Subsequently, it required  a comprehensive Inventory of diverse practices using a cluster approach. It then delved into understanding the Integrated value chains within those clusters, while concurrently mobilizing Institutions to bolster support for these value chains. This encompassed areas such as animal husbandry, breeding, market linkage, and value addition. The model ensured that the 5th I i.e Investments were channeled to the last mile, reaching identified stakeholders effectively.

We also created an overview on impact of existing Industry structure and policy implementation in 2014. A glimpse of that may be seen below and more could be read from page 16th of our Vision 2030 document.

structure 5-I DIV 2030

 

I am delighted to witness how today’s strategies are embracing the profound principles of the 5-Is that I defined a decade ago.

You may also refer to these 5-I concepts as follows. ( These excerpts are taken directly from our vision 2030 document which got published on Feb 20th 2014).

Identification

Identifying and enrolling all dairy farmers, farms and animals all groups, communities, associations ,organizations working as actors in dairy value chain for milk production , collection, chilling ,processing ,logistics and marketing all actors in feed, fodder, silage, hydroponics, compound feed, oil cakes, by pass protein, research, urea molasses block and nutrients like mineral mixture all actors in breeding, AI, semen, ET, bulls, research, imports, sexed semen, animals trading all actors in farm and process equipment’s, cold chain, technology, packing and packaging material all actors in quality control, food safety, certification, testing labs, calibration and training all research institutions, colleges, Universities, open Institutions in both private and public domain in dairy based knowledge dissemination all actors in modern trade and supply chain management for input as well as raw and finished dairy products

 


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